Marketplace News
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In-House vs. Agency: What’s the Right Move When Approaching Online Marketplaces?
Read ArticleAs online shopping continues to climb, having a strong digital storefront has become a necessity for today’s brands. While most D2C brands focus a great deal of attention on their websites — their core D2C channel — there is always a benefit to diversifying a brand’s channel mix and meeting customers where they are searching […]
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Recession-Proofing on Amazon: How to Prepare for the Worst, (Reasonably) Expect the Best, and Stay Ahead of the Game
Read ArticleWhile no business is recession-proof, there are strategies you can adopt to make it more likely you’ll come out thriving on the other side.
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Better Together: Amazon Now Offers Virtual Bundling
Read ArticleAmazon's new program allows Sellers to bundle their products in just a few clicks. Read more to find out how this program can impact the success of your brand on Amazon.
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Jeff Bezos Wants to Buy WWE’s Pay-Per-View Rights
Read ArticleAfter disappointing earnings were reported from WWE, Vince McMahon may want to sell their pay-per-view rights. Here comes the money!
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Amazon New “Top Brand” Badge
Read ArticleAmazon is testing a new “Top Brand” badge for products from established brands. If and how this badge gets rolled out could have a substantial impact on how shoppers decide which products to buy as well as how established brands defend against price-aggressive private label products.
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Facebook still flooded with fake review groups, warns Which?
Read ArticleOver a month after a CMA investigation, review groups are still thriving, with more than 55,000 posts in just 30 days.
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What Amazon’s email about counterfeit supplements might mean to the industry
Read ArticleIndustry stakeholders hope it’s a sign that the ecommerce giant will increase oversight of supplements sold on its platform.
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How Amazon Doubled Their Advertising Revenue in 1 Year
Read ArticleAmazon took the e-commerce world by storm, now it has its eyes set on advertising