Marketing

Bring your brand to life on online marketplaces

Fusing together a wide range of in-house marketing capabilities, your dedicated team of PPC, SEO, branding and content specialists deliver an individualized strategy that is fully aligned with your brand ethos and optimized for conversion. That means your products are being placed in front of people who are looking for exactly what you’re offering and your brand integrity is protected — a win-win.

Performance Marketing

Through data-driven research, we surface winning opportunities for your brand and build out thoughtful PPC campaigns to dominate niches and drive traffic to your business listings.
Paid Advertising & Media Management
Access to Beta Advertising Programs
Extensive Keyword Research
Google and Social Advertising
International PPC Management
Regionally Localized Content
Customer Relationship Management (CRM)
B2B Performance Marketing

Content

Our in-house content team creates killer content that is not only eye-catching, but maximizes conversions.
Conversion-Optimized Copywriting
Custom Content & Enhanced Brand Content
Search Engine Optimization
Custom Storefronts & Product Listings

Branding

Through a strategic partnership with award-winning creative studio, School House, and digital marketing agency, Taylor & Pond, we're able to provide in-house solutions for branding and visual design, strategy and creative development, architectural and industrial design, visual merchandising and creative production.
Strategy & Branding
Architectural, Industrial & Experiential Design
In-house Photography & Content Studio
Videography
Graphic Design
Content Conceptualization & Creation

Digital Marketing & Customer Acquisition

Fortress Group's addition of digital agency Taylor & Pond enhances our relationships with existing brand partners by being able to offer them additional creative and 360° digital marketing capabilities through an integrated growth platform.
Organic & Paid Social Media Marketing
Influencer Marketing
Email Marketing & CRM
Digital Advertising
Web Development & SEO
Retail Marketing & Amazon