Womaness: How Educational Content Turned Browsers Into Buyers for Menopause and Women’s Wellness BrandRead Article
Co-founder Sally Mueller had a grasp on handling wholesale partnerships when she launched Womaness’s 13 products spanning skincare, body care, wellness, sexual health and incontinence on its e-commerce website and in select Target stores across the country in 2021.
Creating Product Development Strategy Through Data Tech & Market Intelligence for CPG BrandRead Article
Fortress Brand was approached by a brand to look for potential areas for product development. To do this, Fortress looked into where their competitors were winning and what the unmet needs of their own customers were.
Designs for Health: Increasing Sales By Telling a Brand StoryRead Article
Over the past 30 years, Designs for Health has evolved from a family-owned business that offered nutritional counseling and educational services into an innovative producer of nutritional supplements with an emphasis on high-quality natural medicine and functional nutrition. They turned to Fortress Brand to help grow their direct to-consumer business on Amazon.
Versed Skin: Using Organic and Paid Strategies (and TikTok) to Increase Amazon Revenue Over 100%Read Article
Versed turned to Fortress Brand in order to establish a brand presence on Amazon, stave off third-party resellers and begin growing sales following a period of explosive growth on its e-commerce website.
International Expansion for High-Profile CPG BrandRead Article
A high-profile CPG brand with a rapidly expanding global presence approached Fortress Brand to launch their products on the Amazon UK platform. With high growth expectations and a business needed to expedite launch, our dedicated International Manager led this successful launch.
Using Data-Driven Content to Drive Sales and Conversions for Supplement BrandRead Article
Fortress Brand uncovered a product with untapped potential within this client's portfolio. By utilizing insights from our Data Analytics team, the SKU's sales increased by 50%.
Taking Back the Buy Box: Brand Protection & Reseller Control for Beauty BrandRead Article
A new client within the beauty industry approached Fortress Brand to tackle their reseller issues on Amazon and take back control of their brand.